What nobody tells you about launching a small business in 2026. I knew it was going to be hard. I accepted that. I still do. What I didn't know was how incredibly frustrating it was going to be — fighting the tech stack, fighting the people closest to me, watching my best efforts get relegated to "oh, that's cute" or lost in the void of the internet while Google pondered whether or not it had time for me.

Working out of 1,000 square feet for a nursery is a constant challenge. I’ve reworked this room no less than three times so far, trying to balance space for repotting and maintenance with the massive light and airflow needs of the plants. It is generally anything but "Insta-worthy," but it’s where the magic happens.